“Every person who invests in well-selected real estate in a growing section of a prosperous community adopts the surest and safest method of becoming independent, for real estate is the basis of wealth.”

~ Theodore Roosevelt – 26th U.S. President

Fun Facts

  • Number of 92128 Single Family Homes Sold in 2017: 513
  • Number of 92128 Condos/Townhouses Sold in 2017: 498
  • Population of 92128 (approx.): 48K
  • Housing in 92128 (approx.): 21K
  • Median Household Income: 93K
  • Average House Value (sold in 2017): 579K
  • # of 92128 Homes currently for sale: 140
  • Number of Real Estate Agents involved with one or more transactions in 92128 during 2017:
    1,164 (804 only in 1 transaction)

92128 Average Annual Sales Price


All information and statistics contained herein are for entertainment purposes only. Statistics and information were obtained from multiple sources deemed reliable but not guaranteed. Do not use any information contained on this page for investment purposes. Please consult with the appropriate licensed professionals for all of your real estate and investment needs.

Daniel Beer
Beer Home Team

Top 150 Teams in the Nation Per The Wall Street Journal and Real Trends

re_danielbeerDaniel Beer is the CEO and owner of Beer Home Team powered by eXp Realty. While at Keller Williams, Dan was recognized as the #1 real estate team in Southern California for the largest brokerage in the nation. Beer Home Team’s trademarked 5 Day Blitz™ home-selling process helped produce 222 homes sold and over $164 million in sales in 2017 alone. They are ranked by none other than The Wall Street Journal and REAL Trends as one of the top 150 teams in the nation. Other recent awards include the 831st fastest-growing private company in America across all industries by Inc. 5000 and Beer Home Team was voted one of the Best Places to Work in 2018 per San Diego Business Journal.

Call Dan when you want a proven and highly professional process that goes against the grain of traditional status quo home selling methods. Dan offers a menu of services and flexible commissions that fit every client’s situation and circumstances.

Dan and his team produced 222 homes sold and over $164 million in sales in 2017 alone

“Very great experience with the Beer Team who sold my home! They use a fantastic strategy that produces RESULTS. My home sold three days after the Sunday open house significantly over the asking price. This was such an unexpected, pleasant surprise! I was so pleased I asked them to sell my parents house in Oceanside, and we had a similar great experience and another sale above asking price! This team is amazing and should be the go-to realtors in San Diego.” – Kathleen N “Sold in 5 Days for 106% of Asking Price”

“When my wife and I were considering selling our home, I had heard incredible things about the Beer Home team from a co-worker of mine. They had sold her house in the first weekend for far above the asking price. Through the process, I interviewed four Realtors of which an agent on the Beer Home Team was my second. As soon as he left, I knew at that point choosing him and the Beer Home team to represent my wife and I was a no-brainer. Their approach to the real estate business was unlike anything else that we had heard. The good news? It worked beautifully. The Beer Home Team executed at every stage of the process getting our house under contract on the first weekend, selling it above asking price and doing all of it while making the process smooth for our family. When looking for a realtor to sell your home, I would look no farther than the Beer Home Team. The seamless execution and outcome are unparalleled from what I have experienced in this business!” – Adam R “Sold in 6 Days for 100.8% of Asking Price”


Name: Daniel Beer
Company: Beer Home Team
Phone: 858-465-7921
Website: www.SoldByDanBeer.com
CalDRE #: 01504952

Lisa Herndon & Associates
Windermere Homes & Estates

re_lisaherndon1Lisa Herndon & Associates is a local team whose years of experience and varied backgrounds give the skills necessary for smooth, professional transactions from start to finish. Lisa Herndon has lived and worked in San Diego County for two decades after living in multiple states. She is a graduate of San Diego State, where she studied business administration with an emphasis in marketing. With 13 years of corporate experience in sales, training, and IT, Lisa has the skills and experiences that have made her a top-ranked Realtor® within Windermere Homes & Estates. She is a five star premier agent on Zillow.com. Lisa was also recognized in 2018 by the San Diego Association of Realtors as a Circle of Excellence award recipient.

She is active with the Rancho Bernardo Business Association and an integral part of Monterey Ridge Elementary School, heading up their annual Fun Run. Lisa has been a 4S Ranch resident for 12 years, and her two children keep her connected with the community through their activities in baseball, soccer, dance, and horseback riding.

Lisa has built many lifelong clients through her years in real estate. She does not focus on just getting through one transaction; she builds a relationship and will support you through this and any future transactions you may have. Her history with her clients has led to many past clients referring friends and family members to Lisa because they trust her knowledge and service.


Lisa’s team includes Associate Agents Rebecca Rubino, Ami Markowitz, and Candace Brown. Rebecca currently lives in Del Sur and has lived throughout San Diego County. Her experience has given her great insight into various communities to help clients find the best area for their lifestyle. Ami, a Carmel Valley resident, brings his knowledge of marketing, sales, and past experiences as a Realtor® in New Jersey and ensures that every client’s expectations are exceeded. Candace currently lives in Ramona and is a proud Torrey Pines alumna. Her customer service and management skills are key components in navigating clients through the sometimes-hectic home process. The team is supported by Director of Operations Jessica Cella. Jessica is a local Rancho Bernardo High graduate. She studied business administration at Cal State San Marcos and lives in 4S Ranch.

“We would highly recommend Lisa Herndon to anyone looking to buy or sell a home! We selected Lisa because of her reputation in the community of being an experienced Realtor. It was also a plus that she is actively involved and gives back to the community. Lisa’s knowledge of the industry and community was really helpful. She was ‘real’ with us and didn’t try and sell or sugarcoat anything. She was able to talk us off a ledge when we were worried or stressed about something and always made herself available. With Lisa’s help, we successfully sold a home and found a new forever home for our family. If you are looking for an amazing Realtor, we would highly recommend Lisa!”


Name: Lisa Herndon & Associates
Company: Windermere Homes & Estates
Phone: 760-579-1183
Website: www.SanDiegoGreatHomes.com
CalDRE #: 01886777

Eric Matz
Windermere Real Estate

re_ericmatzThe Eric Matz Real Estate Team Provides the Best Results for Their Clients!

Since 1990, Eric Matz has helped thousands of friends, neighbors, and referrals buy and sell homes in San Diego. The Eric Matz team is known for using the perfect mix of traditional sales strategies and the latest technology to sell homes quickly and for the highest price.

When it comes to knowing the territory, Eric, who was born and raised in Poway, definitely excels. He is extremely passionate about his community. For 27 years, Eric has helped friends, neighbors, and their referrals buy, sell, and invest in real estate. Eric devotes himself to serving the needs of his clients before, during, and after their move by becoming their trusted real estate advisor.

After many years of selling homes, it became clear to Eric that it takes more than a one-man show to provide the high level of service that his clients deserve. So, he formed a like-minded team of professionals to provide top-quality service while producing the best results for his clients. The team ensures success by following a 100-step marketing and sales plan to ensure that every listing they sell gets maximum exposure.


“As a professional Realtor®, my commitment is to always represent the client’s best interest. I use my extensive experience to secure top dollar for sellers and personally guide them through the transaction,” said Eric. “I work with a wonderful team, and we devote ourselves to serving the needs of clients before, during, and after their move.”

“Eric is professional, knowledgeable, and very helpful! From selling my home to purchasing another, he was there to support me through the entire process. He advised me about the financial aspects, the realities of making my home ready to sell, the negotiations of buying and selling, and the escrow process. I highly recommend him to anyone looking to buy or sell their home. I sold in the Rancho Peñasquitos area and purchased in Sabre Springs. He also helped my mom find a home in Rancho Bernardo two years ago and continues to support her when the need arises.” – Lyndy N.


Name:  Eric Matz
Company: Windermere Real Estate
Phone: 858-247-2917
Website:  www.Homes4SanDiego.com
CalDRE #: 01024385

Chad Basinger
Windermere Homes & Estates

re_chadbasingerChad is a native San Diegan, raised in Rancho Bernardo and educated in the Poway Unified School District. He graduated in the top one percent of his high school class. Chad’s desire to excel led to graduating in just over three years with high honors from the University of Califonia at Santa Barbara. In addition to holding his real estate license since 2007, Chad has his CPA (Certified Public Accountant) and CFP (Certified Financial Planner) licenses. Chad has been honored by the San Diego Association of Realtors, earning the Circle of Excellence Award in 2016 and 2017, which is given to the top five percent of agents in all of San Diego County.

Nothing speaks louder than the voice of the consumer…

“Chad has helped us sell two homes within the past three years (2014 and 2017). Both times, we sold the homes within the first week and were very pleased with the sale price both times. (He has also helped us buy our most recent home, which proceeded very smoothly). Chad’s greatest virtues are (1) his in-depth knowledge of the house buying/selling process and the markets, (2) his communication skills and pleasant disposition, and (3) his exceptional work ethic. As a result of these attributes, Chad makes the buying/selling process extremely painless and easy. He assembles all of the paperwork and explains, in very plain language, everything that you need to know to understand what’s happening. He provides very insightful advice on every aspect of the transaction, but his low-pressure approach gives us the freedom to ultimately make our own decisions. And we never once found ourselves waiting on Chad to complete a task to move the buying/selling process along; to the contrary, Chad was always one step ahead and, if anything, he had to wait on my wife and I to sign the documents he’d prepared for us! I literally cannot imagine a real estate agent providing a smoother selling/buying experience than what we’ve experienced with Chad. I have recommended Chad to all my friends and family looking for a real estate agent in San Diego County, and I will continue to do so in the future without hesitation.” – Ben and Alicia S.

“We can’t say enough good things about Chad. He was extremely helpful, knowledgeable, and honest. He made us feel like we were the only people he was working with. If we had a question, he had an answer…and he always got back to us quickly. He helped us sell our home and find a new home quickly. We were able to move out of the old home and right into the new one without a problem. The whole process of buying/selling a home can be stressful, so we felt very lucky to find Chad.” – Nick and Meghan C.

“Chad was great to work with through this process. It had been many years since we were in need of a Realtor and my how things have changed! Chad’s expertise in other disciplines was a real compliment to his profession as a Realtor. His calm demeanor provided assurance throughout the transaction and allowed us to stay focused on the positive end result!! I would have no qualms in recommending him as your Realtor.” – John and Theresa C.

“Chad is knowledgeable, patient, and genuine. After working with high-pressure agents that didn’t listen well, Chad was a breath of fresh air. He truly understood what we were looking for. And he helped us get the perfect place for our family. We love Chad!” – Jacqueline and Angie T.

“We liked Chad’s style from the minute we met him. We just wanted someone honest; that was our number-one criteria. It’s sometimes a tough thing to judge in a person, but we went with him and are so happy we did. He helped us navigate the new-to-us world of California real estate and managed to get us into a wonderful home. He was especially good at the negotiations and gave us what turned out to be very good advice on what offers to put in. We would definitely recommend him to anyone looking to buy or sell a house.” – Todd and Laura W.


Name: Chad Basinger,
Company: Windermere Homes and Estates
Phone: 858-997-3704
Website: www.ChadBasinger.com
CalDRE #: 01817600

Tim and Kristine Skoglin
Skoglin Real Estate

re_skoglinSkoglin Real Estate is an award-winning, top-producing, San Diego-based residential real estate brokerage. The firm is family-owned and operated by Tim and Kristine Skoglin, who have worked in the industry full-time for over 23 years. They proudly live, work, and have been involved in 4S Ranch since 2002.

Tim is a devoted broker/owner and has been serving the needs of San Diego County residents every day since 1995. Selling real estate is his passion and has been his only career focus. He obtained a business/marketing degree in college. His previous work experience was in the financial service industry with Morgan Stanley and T. Rowe Price. For the first 16 years of his career, he assisted his clientele with obtaining mortgage financing in addition to selling, buying, and investing.

Kristine is a San Diego native. She worked for Presley Homes, later William Lyon Homes, for 10 consecutive years, working as a head sales manager at multiple new housing developments throughout San Diego County. In 2007, Kristine encouraged Tim to start their own firm, which is now Skoglin Real Estate, Inc. Along with helping clients sell and buy, Kristine also runs and operates Skoglin Property Management managing numerous rental properties all over San Diego County.

Tim and Kristine have withstood decades of market ups and downs which have provided them with the knowledge, insight, and experience to patiently navigate their clients through their real estate transactions.

Blake, their very sports-driven and outgoing son, will be entering sixth grade at Oak Valley Middle School. Laura, their extremely vivacious daughter, will be a third grader in the fall of 2018 at the award winning Stone Ranch Elementary in 4S Ranch.

Proven results, dedication, and a successful track record are key reasons why Skoglin Real Estate has been voted Best in Customer Satisfaction as a Five Star Real Estate Firm, as seen in San Diego Magazine for 11 consecutive years. The Skoglins have been presented the SDAR Production Award in 2016 and 2017, for annual production in the county. Keep an eye out for the Skoglin’s custom listing videos, TV and radio appearances, and industry related infomercials introducing micro-markets throughout San Diego!

re_skoglinlogoName: Tim and Kristine Skoglin
Company: Skoglin Real Estate, Inc
Phone: 858-592-0100
Website: www.SkoglinRealEstate.com
CalDRE #: 01525815

K Sorenson & Jamie Melim
Windermere Homes & Estates


K and Jamie are a mother and daughter real estate team who love what they do! They have been successfully working together in business since 2001. Their clients are their #1 priority, and they are recognized as Windermere’s top mother/daughter team.

These days, practically every commercial on the radio, on TV, or even in print ads (there is probably one right here in this same magazine, for instance) is from a Realtor stating they can sell your home for the least commission possible. It’s a competitive market around here,
and K and Jamie get it. So, first off they want you to know that yes, they do offer flexible commissions. Second, they strongly urge you to consider who you hire to represent you in your real estate sale or home-buying purchase, because not all Realtors are created equally. It can make a huge difference!

“K and Jamie were fantastic. Why? Simple – they listened to us and discerned what was most important to us. In addition, selling a house can be pretty stressful. K and Jamie relieved me of all the stress of the selling process because they were very professional, knowledgeable, and responsive. I usually sent emails in the evening, often fairly late, and was often surprised to get immediate responses. Finally, this wasn’t my first rodeo; it was my fifth and my best experience so far. If I ever need a Realtor in the Poway area again, I’ll only need to make one call: to K and Jamie.” – Veme Whidden, Green Valley, Poway seller

With a combined total of over 45 years in the real estate business, K and Jamie are positive that they’re the best choice for understanding and helping you navigate through the current local real estate market. Whether that’s helping you search for your next home or helping you get the most money possible when selling your current home, you have come to the right team!

K and Jamie take great pride in their work ethic, and they are unbeatable when it comes to negotiating skills. Their commitment to being the best-educated Realtors in San Diego County is unsurpassed.

They are happy to provide you with a list of references and contact information if you would like to speak with their current or past clients. Feel free to visit their website for more information at www.SeeHomesToBuy.com, or call them anytime! K and Jamie would love to hear from you and welcome the opportunity to help you accomplish all of your real estate goals.


Name: K Sorenson and Jamie Melim
Company: Windermere Homes & Estates
Phone: 858-354-4906
Website: www.SeeHomesToBuy.com
CalDRE #: 00920002 and 01369604

Cynthia Elizondo
Halcyon Real Estate Services

re_cynthiaelizondoIn 1993, Cynthia Elizondo earned her MBA in International Business. She has used the knowledge she gained to start several successful entrepreneurial endeavors, but her true passion has always lain with real estate. When she was presented the opportunity to follow that dream, she jumped at the chance and never looked back.

Cynthia began working with Halcyon Real Estate Services so that she could help others achieve their dreams of buying and selling the first home, investment property, or simply take the next step on their journey in real estate.

Although she helps buyers and sellers throughout San Diego County, Cynthia’s expertise especially lies in the residential areas that make up the Poway Unified School District (PUSD). Growing up in Northern California, Cynthia ultimately found her dream home here in North County, where she raised two children who attended PUSD schools for over 15 years. Utilizing her familiarity with the school district and all it has to offer, Cynthia is able to provide her clients with an extensive knowledge of various schools. Ultimately, she can help clients find a home within the boundaries of the school best suited for them and their children.

Following her belief that volunteerism makes for a strong community, Cynthia serves as president of the board of directors for the Poway Senior Center, she is the current chair of the Poway Chamber of Commerce, the current president of the Poway Real Estate Professionals, and volunteers with Soroptimist International of Poway. Most recently, she joined the Sheriff’s Department Senior Volunteer Patrol in their Poway Station. As a devout Catholic, Cynthia is also an active member of St. Gabriel Catholic Church, where her husband serves as deacon.

In addition to English, Cynthia is also fluent in Spanish and French. And if you speak the language of wine, she is always happy to regale you with stories of growing up in the Napa Valley.

From My Clients:
“Cynthia was exceptionally helpful in my company purchasing an adjoining single family house for the expansion of our business. Although the property was not on the market, she contacted the owners and convinced them to consider an offer from us. She successfully handled some sticky negotiation points dealing with the length of time to secure a commercial loan, leading to the acceptance of a final purchase agreement. The sale closed a couple of months ago. I highly recommend Cynthia to anyone interested in having a competent and ethical professional to represent them on real estate deals. The expansion of my business would not have occurred without her leadership, dedication, and hard work.”


Name: Cynthia Elizondo
Company: Halcyon Real Estate Services
Phone: 858-353-1638
Website:  www.CynthiaElizondo.com
CalDRE #:  01924853

Lisa Hadzicki
Windermere Homes & Estates

re_lisahadzickiLisa Hadzicki’s local roots run deep. Coming from the Midwest, she fell in love with San Diego after visiting her Navy siblings, and she packed her bags the day after graduating with a bachelor of science in criminal justice in Missouri. She and her family moved to the area 18 years ago. “Before 4S Ranch or even a Starbucks!” she said. She spent some years in human resources before taking the leap of faith into her dream job: real estate. She hasn’t looked back since. Her 15-year career has grown along with the community she calls home, driven by client success stories and referrals.

Lisa’s client-centered philosophy combines with her extensive experience and training to get the results her clients need. “No matter what the situation is, whether I am representing a bank, a friend, a neighbor, or a referral I have never met before, I treat people with dignity and respect,” Lisa said. “I try to live and work by the Golden Rule.”

She works primarily with buyers and sellers in 92127, 92128, 92129, 92130, and surrounding areas. “Our area is very unique,” she explained. “People want to be here because of the great schools, the proximity to major freeways, fabulous businesses, and all the other amenities associated with the area.” Her personal experience with all the community has to offer lets her help clients pinpoint the perfect area for their needs. Lisa’s daughter, Jacklyn, just graduated from Del Norte High School, and her son, Jake, will be a junior there this fall.

“I have a personal interest in each and every client, where they are, where they want to be, and how I can help get them there,” Lisa shared. “It’s not a numbers game – it’s about people.”

“Lisa is hands-down the BEST! She has been our agent multiple times, and every experience with her has been AMAZING. She is efficient, reliable, and most importantly, trustworthy. This girl knows her stuff! I couldn’t imagine using anyone else. Thank you, Lisa!” – Amanda Henderson, five-star review


Name: Lisa Hadzicki
Company: Windermere Homes & Estates
Phone: 858-722-4484
Website: www.Lisa4RE.com
CalDRE #: 01235656

George Cooke
Coldwell Banker


George Cooke, a top-producing Realtor® with Coldwell Banker in Rancho Bernardo, provides his clients with a winning combination of community expertise and business marketing skills. Because most buyers begin their search on the internet, it’s important to have a marketing plan that makes your home get noticed online. Strategic pricing in local markets is also important.

“My goal is to redefine full-service,” explained George. “I listen carefully to my clients’ needs and then set out to exceed their expectations. I work with each seller to create a photo marketing plan, and then I build a custom website showing the best pictures and important benefits. Every listing gets professional photography, a virtual tour, and a video flyover where appropriate. My professional staging consultants will recommend the best way to prepare each home for optimal showings.”

A 35-year area resident, George has a long record of community involvement and has donated website services to many community organizations. George worked with government and transportation officials planning the I-15 Managed Lanes project to identify the best site for the new Rancho Bernardo Transit Station. When you drive by the RB Transit Station today on I-15 you’ll see the signs pointing to George Cooke Express Dr.

“Rancho Bernardo is all about people and community,” said George. “It’s easy to be enthusiastic working with people I enjoy and selling in the community that I’m proud to belong to.”


Name: George Cooke
Company: Coldwell Banker Residential Brokerage
Phone: 858-674-1222
Website:  www.GeorgeCooke.com
CalDRE #:  01435275

Jeannine LaChance
Windermere Homes & Estates

re_jeannielachanceJeannine was awarded the San Diego Magazine 2011-2018 Five Star Real Estate Agent Award for Best In Client Satisfaction. Clients choose to work with Jeannine for her ethics, experience, and expertise. Her strong base of loyal repeat customers is the reason Jeannine has been so successful over the past 12 years, closing over 120 transactions in this incredibly competitive sales environment. Jeannine’s extensive knowledge of San Diego’s real estate market is unparalleled. She prides herself on giving all of her clients the most up-to-date feedback on the market and realistic outlook on what they can expect to achieve. Known for her great customer service, communication, strong attention to detail, and ensuring a positive experience, her priority is always her client’s best interest. Jeannine grew up in Poway, graduated from the University of California San Diego, and now she and her husband are raising their four children here.


Name: Jeannine LaChance
Company: Windermere Homes & Estates
Phone: 858-442-3179
Email: lachance.jeannine@gmail.com
Website: www.JeannineLaChance.com
CalDRE #: 01522123

Jocelyn Lomahan
Barron Real Estate Group

re_jocelynlomahanJocelyn Lomahan has been described as professional, trustworthy, and knowledgeable about San Diego real estate having lived here her entire life. She is one of the top-producing agents in San Diego, receiving the SDAR Circle of Excellence Gold Award. As a designated Senior Real Estate Specialist, Jocelyn is prepared to meet the special needs of maturing Americans. She’s had the honor of assisting many families buy and sell their homes and credits her success with educating clients about the market, providing accurate information, and understanding their needs and wants.

“When moving back to San Diego, Jocelyn took time to reacquaint us with the market and helped us decide on a home. She was patient and kept the process as stress-free as possible, since we were working full-time and taking care of our son. Her ability to make connections put us at ease, knowing every interaction would be positive. We highly recommend her, you’ll have a wonderful experience!” – Gina and Leo


Name: Jocelyn Lomahan
Company: Barron Real Estate Group
Phone: 858-204-2323
Email: jocelyn.lomahan@gmail.com
CalDRE #: 01341830