by LAINEY KRAL | photos provided by Dressed 2 Dance

Dressed 2 Dance

Dressed 2 Dance Provides Quality and Convenience for the Local Dance Community

As a busy mom of two talented dancers, Lori Riordan knows the importance of having the right apparel for young dancers – and getting it from a convenient, trustworthy source. She gathered a team of mothers from various professional backgrounds to found Dressed 2 Dance, which offers dancewear, shoes, and accessories for local dance families, dance studios, dance teams, theater groups, and more.

“Dressed 2 Dance has quickly become our favorite dancewear spot.”

mp_dressed2dance2The company began with a mobile store to provide dance studios with onsite shopping. The addition of the brick-and-mortar store in September 2016 was the next step to serve the community’s needs. “Most of us are dance moms, and we strive to provide the kind of shopping experience we would like to have – a warm, friendly environment with knowledgeable staff and a stylish yet affordable selection of products to choose from,” Lori said.

Shoe selections include ballet slippers, pointe shoes, tap shoes, jazz shoes, character shoes, half soles, and more. Properly fitting shoes are critical to safe, comfortable dancing, and Dressed 2 Dance is ready to help. “Our team is professionally trained to comfortably fit pointe shoe dancers,” explained Lori. “We fit customers by ‘a-pointe-ment’ and provide a pleasant experience for the new pointe shoe student or the seasoned dancer.”

The stylish, quality merchandise and stand-out customer service have created a loyal following. “Dressed 2 Dance has quickly become our favorite dancewear spot,” customer Kirsten Toro shared. “I’m constantly buying new shoes, and they always have what I need. If they don’t, they go the extra mile to see if they can get it.”

Find everything you need to put your best foot forward at Dressed 2 Dance – learn more at



Name of Business: Dressed 2 Dance
Owner: Lori Riordan
Investors/Partners: Rachel Henneforth, Stacy Pierce, Cory Schaller, and Leslie Alvarez
Years in Position: 1
Year of Establishment: 2016
Address: 16393 Bernardo Center Dr., San Diego, California 92128
Phone: 858-798-5575
Description of business: Four dance moms and one former dancer recognized the need for a local dance supply store in North County. Dressed 2 Dance offers a brick and mortar store, conveniently located off I-15 on Bernardo Center Drive, as well as a mobile store that can travel with inventory to local dance studios. Find the latest styles at affordable prices at Dressed 2 Dance.